Newsbase
Everything you need to know to write content that works.
The Textmetrics Newsbase covers a range of topics, including consistent communication, the influence of AI on content production, enhancing conversion rates, and the latest trends and developments in content branding, communication, and natural language processing.
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SEO for Prestashop part one; how to use SEO for your online store
Many people who hear about SEO for Prestashop for the first time, immediately start searching for information. They want - just like you - to start improving their website as quickly as possible to...
Sophies SEO challenge: carefully choose your keywords
I'll start optimizing my website today. I'm ready to start at my laptop. And now what? I need someone to take my hand and guide me through the complicated world of search engine optimization, in...
Textmetrics Adresses Entrepeneurs Needs for Easy and Simple SEO
A new study by Ebay Business found that seventy percent of online entrepreneurs are not able to profile their business on the Internet. Search engine optimization (SEO) is...
SEO whitepaper Wordstream: looking for tips between the lines
The days that you could rank your website on top of Google’s search results without any effort are numbered. That is, if it depends on the American enterprise Wordstream. As more and more websites,...
![Lost Businesses in an Online World [infographic]](https://backup.textmetrics.com/wp-content/uploads/2016/01/lost-businesses-in-an-online-world-infographic-400x250.jpg)
Lost Businesses in an Online World [infographic]
Being present in a highly significant era of technological excellence and prestige, the technological means to ease our lives have definitely turned out to be one of the most prime aspects we now...
Sophie’s SEO Challenge: let’s get started
My name is Sophie Louise and I am a Dutch photographer and writer. I came to Textmetrics because I would like to have more clients by having a higher rank on Google. I don’t have a lot of knowledge...
5 Marketing Blogs You Should Follow in 2016
5 Marketing Blogs You Should Follow in 2016 Blogging is not a task, it is a journey. Your niche is your path on which you have to travel, dodge obstacles and reach your destination. The first, basic...
SEO white paper Eyeflow: for everbody who hates long blocks of text
If you want to know what’s important in terms of optimizing your search results, you need to read the white paper of the American marketing agency Eyeflow. It doesn’t take a lot of time. In fifteen...
Reasons You Need to Manage a Content Calendar for your Blog
It is said for blogging "Content is King" Content really is the thing that matters for any blog to be successful. The better you write, the more traffic you get on your blog. But is it only the...
Write web texts according to the MBTI-model
"We'll just write some content", that's what web owners usually say. With the focus on the word 'just'. I admit, writing web texts does not have to be rocket science. However, there is a large...
Keywords: the starting point for your online findability
Last week Textmetrics facilitated an online webinar in collaboration with Ebay. The central theme was: keywords. Questions like "how do you choose a good keyword" and "is it better to use specific...
How to easily measure the impact of SEO?
As a writer involved with SEO, it is important to see what results you achieve with your SEO strategy. To achieve good results with SEO it is important that Google understands your...
How to easily influence your Google rankings?
Google rankings may seem like a mystery for most of us. All we know is that we mostly get the results that we need when we ‘Google’ something. How this works is not totally clear, but luckily for...
The importance of synonyms in SEO content
When you get a better understanding of what SEO is all about, you will quickly realize that the functionality of SEO depends on many factors. With time these factors change and new factors emerge....
When are your SEO goals accomplished?
When do you speak of a successful SEO? Research has shown that most search engine users (70%) do not look beyond the first four search results. Therefore, it is definitely important to delve into...
5 most important content marketing trends in 2016
Time goes fast! It looks like only yesterday when we discussed the trends for 2015 and now it's only two months till the next new year. Last year we took a look at the content marketing trends...
Textmetrics ready for launch in USA
Textmetrics responds to user feedback in extensive release Textmetrics has released a major remake of their do-it-yourself SEO tool. This release includes several key features mainly based on...
The 5 quickest SEO wins
When you're actively engaged with SEO you will find that SEO results are not readily visible. You won't immediately see a rise in Google or you'll get a lot more visitors to your website. The be...
Social media guide: How to practice webcare the right way?
Nowadays, most of us can't think about a world without social media. This new layer of virtual contact developed itself very quickly and millions of people communicate online to each other every...
5 social media tips to ensure online success
Today, social media is essential for any successful business. Professions like community manager and social media manager didn't even exist five years ago. These days they are the fastest-growing...
Crush your competition: 5 SEO goals examples in less than 9 minutes
We're all pretty impressed by the performance of Lewandowski in the game Bayern Munich vs. Wolfsburg from last night. In just 9 minutes he...
The 7 most useful writing tips for web content
When you write texts for your website or blog you probably find it important that your audience will actually read what you’ve written. Your blog or website content is intended for displays which...
6 Most Interesting Blogs for Tech, Online and Marketing Lovers
We, as one of the rising stars in the online marketing and tech industry, get asked a lot where we learn how to get better in what we do. Some of us are oldskool paper-readers, as you can see...
Secrets Revealed: Search Engine Ranking Factors 2015
To most of us, the search engine ranking factors are a big secret that is really hard to discover and to understand. The Google algorithm changes all the time and before you can even try to...
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